Countertop displays organize a collection of items for your customers to browse and make selections. Be they brochures magazines, jewelry, or any item of interest they help boost visibility and sales. By placing them near checkout counters, they increase the chances of customers making additional purchases. They entice customers to make those last-minute purchases thus improving your bottom line. Countertop displays can also help increase brand awareness by highlighting the main features of the products that are being displayed. This can help reinforce your brand online and offline.